Apple's Market Share: Up or Down?
Posted 01/18/2007 at 1:30pm
| by Rik Myslewski

There's a rumor floating around, fueled in part by a posting yesterday on AppleInsider, that Apple's market share dropped in late 2006 to a piddling 2.4 percent.
Don't believe it.
More realistic numbers are being reported by IDC. That research firm's ... well .. research shows that Apple is in a healthy fourth place in the U.S. market, behind Dell, HP, and Gateway. (Well, actually waaaaay behind Dell and HP - but that's no surprise.) IDC sets Apple's market share at 4.7 percent and rising.
What's more, Dennis Sellers over MacsimumNews reports that the Gartner Group has released preliminary figures that put Apple's personal computer market share at an even healthier 5.1 percent in the last quarter of 2006.
Make no mistake: Apple's on a roll.