50 Reasons We Love Apple
Posted 04/11/2011 at 11:30am
| by Ray Aguilera, Roberto Baldwin, Paul Curthoys, Florence Ion, Susie Ochs, and Nic Vargus
30. The Mac Pro

The Mac Pro is our computing hero.
If you went back in time and told yourself you’d one day have a 12-core Mac Pro with 32GB of RAM and 8TB of storage space, wouldn’t Past You have peed your pants? Here’s to the most upgradable Mac ever -- and a shout-out to its predecessor, the Power Mac G5, still desirable on eBay four years after being discontinued.
29. The Apple Logo

Apple's original logo was of Sir Isaac Newton hanging out under an apple tree, reading "Unix for Dummies."
It began with Sir Isaac Newton sitting under an apple tree and evolved into the “bitten” rainbow logo that defined Apple until 1998. Now the familiar monochrome Apple logo can be seen illuminated on the hood of MacBook Pros in coffee shops everywhere, and it’s become one of the world’s most iconic logos.

The logo that identified Apple for decades.
28. The 12-inch PowerBook

4.6 pounds of awesome
It was the last generation of Apple laptops to use the PowerPC G4 processor, and it ushered in the era of aluminum MacBooks. The still-beloved 12-inch PowerBook was the precursor to Apple’s latest lightweight, the 11-inch second-gen MacBook Air, and more importantly, it proved that there’s a market for a compact Apple laptop.
27. System 7

It's hard to imagine life before multitasking. (Photo by Yandle)
System 7 gave birth to several modern-day Mac features. Multitasking, aliases, and opening documents by drag-and-drop were just a few of its innovations. In fact, we still miss the old Apple menu for quickly opening favorite files and applications.
26. The “Little Things”

The MagSafe charger might seem like a small feature...until it saves you from wrecking your Mac.
Every time you buy an Apple product, you get more bells and whistles than a marching band. Thoughtful details -- like light-up keyboards, voice control, universal access, the MagSafe adapter, and accelerometers -- come standard and make your gear even easier to love. Plus, with every whiz-bang feature comes a handful of clever uses for it, like your MacBook’s motion sensor locking the hard drive if it’s dropped.
25. The Mac Mini

The idea of handling an entire computer in the palm of your hands was truly innovative.
Launched in 2005, the mini’s aimed both at PC switchers who already have a monitor, keyboard, and mouse -- and at anyone else (ooh! ooh! us!) who simply admires its awesomely small form factor. But we’ve also learned to respect its powers as a server or a home-media Mac connected to a TV -- all possible without bruising your bank account.
24. The GUI

Doing windows isn't so bad after all.
Apple didn’t invent the graphical user interface, but it certainly perfected it -- so much so that Microsoft has spent the last 25 years playing catch-up. Apple started using a GUI with the Lisa in 1983, and those concepts have been honed into the OS X that we know today.
23. The iPhone’s Touchscreen

Two of the early touchscreens developed in the 1970s by CERN for use in the control room of the Super Proton Synchrotron. No, we’re not making that up! (Photo by Maximilien Brice)
Like the GUI, touchscreens were around before Apple was, and other companies used them extensively before Apple did, but the iPhone’s touchscreen expanded our conception of what a touch-based interface could do -- and why it was so cool. Now we swipe and pinch-zoom on a multitude of devices, but by making a touchscreen so central to the iPhone, Apple started something important and big.
22. Woz

Hello, world! (Photo by Sebastian Reichert for www.koeln.de)
Apple’s cofounder was almost one spot higher on our list, but then we realized Steve Wozniak would want AppleScript and Automator to go first (see #21). That’s just the kind of stand-up, big-hearted, Segway-riding Nerd King he is. We love you, Woz.
21. Automator & AppleScript

The other thing we love about the Automator is its adorable icon.
Remember BASIC, the simple programming language taught to 8-year-olds in the 1980s? Okay, that went nowhere, but luckily, Automator and AppleScript are nearly as easy to learn and infinitely more useful. Cheers to Apple for including the building blocks to becoming a power user with every Mac.