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If you thought Apple was done with acquisitions for a while after putting down $3 billion for Beats, think again. A new report from TechCrunch claims that the Cupertino company has acquired Spotsetter, a social search engine offering personalized recommendations on places you should visit.
It seems clear that Apple made the acquisition to improve Apple Maps. Spotseller works by adding social data from sites like Facebook, Twitter, Foursquare, and Instagram onto a map, which it then combines with information from sites like Yelp, Zagat, and TripAdvisor. Will all that information, it should point you in the right direction.
With the acquisition, Apple also gains the talents of co-founders Stephen Tse and Johnny Lee, who were once engineers for Google Maps. Last week, Tse and Lee announced the end of the service (which was previously available on both iOS and Android) on their website. Lee said at the time that that the team had "big dreams for personalized search for places and look forward to seeing great progress in this area."
As of last year, the company reportedly had 5 million user profiles and covered 40 million venues. It's currently unknown about much Apple acquired the company for, but Spotseller had managed to raise $1.3 million through seed funding before it launched 10 months ago.
Follow this article's writer, Leif Johnson, on Twitter.