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Have you ever found yourself thinking an item wasn't available on the App Store simply because you misspelled it in the search or left a typo in the name? Those little accidents shouldn't cause as much of a problem in the future, as TechCrunch reports that Apple has at last implemented a system for compensating for typos, spacing problems, and misspellings.
You may have already noticed them. According to TechCrunch, "Sources familiar with the matter confirm to us that these App Store search engine changes went into effect a few weeks ago." In Apple's view, that's especially good for developers, particularly if they've produced an app with an uncommon spelling. The more people who can find your app, in other words, the more who will likely download it.
In fact, there's even data to back it up. TechCrunch had access to data from App Store SEO firm SearchMan, which shows that that search results have improved considerably based on samples taken from this month and earlier in the year. In the most striking case (below), results for "newz" jumped from nine to 2,199.
As the other data show, that's apparently right under the limit of 2,200. The data also show that some predictable misspellings still don't deliver many results. "Resteraunt," for instance, only brings up two results now, up from one earlier in the year.
Still, there's also cause to believe that the new changes might not have as big of an effect as Apple suggests. TechCrunch also presented data from optimization firm Straply pertaining to Angry Birds that revealed some fascinating percentages. According to the research, "collect spellings drive 98.48 percent of searches while misspelled variations failed to generate ebven a single percent of search volume."
Follow this article's writer, Leif Johnson, on Twitter.