Apple Wants You to Buy a Mac Today
Posted 06/15/2009 at 11:51am
| by Arvind Srinivasan

After Apple announced Snow Leopard during the Philnote, but then said they would only ship it in September, a lot of people decided to wait on buying the new MacBook Pros. After all, what's the point of buying something with software that will be outdated in a few months? Well, Apple must have realized that they would take a sales hit for the next few months, because they have announced their "Up-to-Date" program, to incentivize buying sooner rather than later.
Essentially, if you buy a Mac or Xserve (with Leopard and Leopard Server installed, respectively) between now and the Snow Leopard release date , you will qualify for a $9.95 upgrade to the new OS. That's an entire four burritos less than the upgrade price for everyone else, $29 ($1 Taco Bell burritos don't EVER count, by the way). This will be especially useful for students who want to take advantage of the current back-to-school offer, because hey, who doesn't want a free iPod touch.
So, will the 20 bucks change your mind about buying a Mac in the interim period before Snow Leopard? Were you going to buy (or did buy) a Mac anyway, because Snow Leopard was already going to be cheap? Or would you rather wait a few months and donate $10 to the homeless? (Yeah, you didn't think about it like that, did you?) Let us know in the comments.