The annual Consumer Electronics Show in Las Vegas doesn't kick off until Tuesday, but the folks at Roku are wasting no time spilling the beans on their big 2013 announcement.
Roku has announced a plethora of new content for CES 2013, with the media streaming box now offering more than 700 channels for your viewing pleasure. This year, the company appears to be buddying up to traditional cable providers, kicking off more than a dozen new partners including Time Warner Cable.
The company's new TWC TV channel will essentially turn a Roku into a full-fledged cable box with more than 300 of its own channels for subscribers. The channel is expected to roll out later this quarter on most of the company's current hardware lineup.
Roku isn't stopping there -- they've also announced that Blockbuster On Demand, FOX NOW, PBS, PBS Kids, iHeartRadio and Big Fish Unlimited have joined the fray as well, bringing the company's total head count to more than 700 channels when they launch later this quarter.
Last but not least, the company has announced six new "Roku Ready" partners who will add support for the Roku Streaming Stick, including Coby, Harman Kardon, Hisense, TCL, Voxx and Westinghouse Digital.
Suddenly, our Apple TV looks awfully lonely...
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