Deals: A Look at Camtasia 2, On Sale Now in the iStack Mac Bundle 2.0
Posted 12/01/2012 at 1:08pm
| by MacLife Staff

[This is an advertorial. Maclife gets a portion of each unit sold.]
Messages can be delivered in all sorts of forms, from spoken in person to digitized audio to text and more. One of the most important and effective methods of information delivery is through video. The visual platform is always expanding and there are tons of great ways to use it to your advantage as you try to reach more eyes. Camtasia is a great app that exists to help in that process. It's a powerful tool for all types of video creators, and it's one that cannot be missed--especially while it's on sale in the iStack Mac Bundle 2.0.
Camtasia 2 builds upon the base of great functionality laid by its predecessor and products within its family. Camtasia developer TechSmith is more than familiar with the media capture market, as it also produces the popular SnagIt and Jing apps. Camtasia is the older, business-centric brother of those apps, specializing in professional quality video production with an emphasis on corporate-style presentations. As such, it comes fully equipped with animations, transitions, annotations, and tons of extras that are absent from other offerings in this field.
Don't let the feature-rich program intimidate you--Camtasia prides itself on its usability. A timeline-style editor that will be familiar to anyone that has used basic video editing software before makes all of the tools of Camtasia easy to access and take advantage of. Recording and capturing video is extremely easy to control and allows the user to take any media and make it work to their advantage. Stick with the preset settings while editing and you'll get a professional looking video, or play around with your options and make a completely customized creation that best fits your message.
Camtasia 2 is an absolute must-have tool for any business-minded media maker. It's easy to use but full of powerful options often absent in other competitors. Make excellent, eye-catching media with ease with Camtasia's video capturing and editing tools. Camtasia 2 usually retails for $99 but it's packaged in the iStack Mac Bundle 2.0 right now, which is priced at $49.99 for eleven total apps. If you're just after Camtasia 2, you're still paying half the retail price and getting ten apps on top of it for free. That's quite the deal that you'll want to take advantage of while you can.