Google TV Makes Apple's Hobby Look Weak
Posted 10/04/2010 at 8:28am
| by J Keirn-Swanson
It's not quite here yet, but Google has dropped their announcement for what Google TV is going to look like. Before, there were just some sketches of ideas that were on the YouTube videos you could watch on the Google Blog, but now they've got a brand new webpage showing off their labors. And we have to say, it looks pretty sweet.
There's your TV stations, that's the first part of it. Google TV is designed to work with what you're already paying for, so if you have cable of some kind, you're already set. There will also be a favorites home page, just like in Chrome where your most frequently watched shows, viewed web pages, listened to podcasts are ready to go the moment you turn it on. But it's more than just TV.

The single set top box runs your regular TV channels, but it also has the web built right into it, accessed through Google's Chrome Browser. So in the middle of your program, you can jump online and look up things. Don't believe the diagnosis in "House"? Want to find out who that actress is on IMDB? Want to see what Twitter is saying about the Academy Awards while you watch them? Do it all straight from the same spot. Google TV is set to run picture in picture, so you can throw open IMDB or whatever you want without pausing or missing any of the show.
Google also has plans to roll out a remote control app for your smartphone whether you've got an Android or an iPhone. Another feature they've announced is the ability to "fling" content from your phone to the set top box. Watching something funny on your phone? Fling it to the TV and watch it embiggened. You like the picture you just took and want to show the whole room? Fling it and not have to walk around letting everyone get their germs on your handset. Google's also apparently working to rewrite the coding on YouTube videos to optimize the viewing on your television.
And with Flash installed, that means Hulu on your TV set just got a lot more likely (unless Hulu blocks it somehow), as well as tons of other sites that run movies in Flash still. But that means Flash based games are coming to your TV too.
But the killer part of this for us is the apps. Google TV will apparently run all the apps in the Android App Store. Just the idea that Apple TV could run iOS apps got us super excited, but to learn we may have to jailbreak to make it happen? Not so great. Now we're not quite sure how some of these Android apps will work necessarily, while things like Pandora and Netflix are simple enough. Will your remote control work with much more involved app games or will you need to download one game app to your Google TV and one controller app to your phone?
We'll have to check back in to see as this progresses, but for right now we're holding on to that $99 that was burning a hole in our pocket to buy an Apple TV. The war between these two tech giants just got a whole lot more interesting.