Four major recoding labels seem to have tired of Google's lack-luster YouTube advertising revenue. Universal, EMI, Warner Bros. and Sony BMG, are reportedly talking about other possible, pre-existing media outlets. Like our good friend Hulu.

Other plans include, starting up a premium services on YouTube, or creating a standalone venture between some or all of the four major recording labels.

Mysterious representatives from two of the music companies said that they were in discussion with Hulu, but that no deals have been made, though Hulu does appear to be the favorite. “If it happens at all it will be with Hulu,” one said.