With approximately 25 million units sold worldwide, the iPad owns 97 percent of the US tablet marketplace, and there is no clear second place, according to a new service from comScore, Inc. The service is called Device Essentials, and it reports on digital traffic by device, including computers, mobile phones, tablets, music players, e-readers, gaming devices, and other web-enabled devices. Though (so far) the iPad is clearly the tablet leader, some of the numbers reported by comScore were simply staggering.
Despite the recent launch of competitors like the Motorola Zoom, Samsung Galaxy, BlackBerry Playbook and HP Touchpad, when you talk about tablets, what you are really still saying is "iPad".
According to comScore, the iPad owns "89 percent of tablet traffic across all markets," which is huge. However, when you look at just the United States, the number jumps to 97 percent. These are not just early adopters anymore, either: in the United States, if you are on the web with a device that is not a computer, one out of five of you is using an iPad (20.8%); in Canada, over a third of you are using an iPad (33.5%).
With new players coming into the fray over the next few months, you have to think that somebody will make a tablet that can face the iPad without running away in tears... somebody will knock that 97% down a peg or two... right? Right??
When does iPad 3 come out again?
Via PR Newswire
