- About Future
- Digital Future
- Cookies Policy
- Terms & Conditions
- Investor Relations
- Contact Future
Just when you thought Vinyl and CDs were the "bees knees," iTunes came along and stole the market place. Today, the NPD group announced that iTunes has reached a US music sales share of 25%. That's right, iTunes now accounts for 25% of all music purchased in the U.S.
Considering that only 35% of music purchased is downloads, iTunes is clearing making its mark in online distribution of music. NPD believes that music downloads and CD purchases will equal out later next year. Could CDs end up like their Vinyl cousins?
"Apple iTunes leads in the U.S. with 25 percent of music units sold, which is up from 21 percent in 2008 and 14 percent in 2007. Walmart (including Walmart, Walmart.com, Walmart Music Downloads) remains in second position with 14 percent of music volume sold at their stores and Web sites with Best Buy ranked third," NPD said on their website.