New iPhone Ads on TV - Slight Jab at Verizon?
Posted 11/24/2009 at 6:11am
| by Matthew Tilmann
Apple released two new iPhone ads on TV on Monday. While the ads tout its features, one can't help but think it's a slight jab at phones on other networks, particularly Verizon.
BusinessWeek stated that the ads are intended to show off the iPhone's ability to hold a simultaneous voice and data connection at the same time, a feature which is not known to be able to be done on phones on other networks.
One of the ads covers a set of work-related scenarios one might go through - such as checking out an email from a client while still talking to them. Or social scenarios - like sending your friends directions to the movie theater while still conversing.
This also comes in during the current rumble between Verizon Wireless and Apple's partner AT&T, who recently had drawn up a lawsuit against Verizon's "There's A Map for That" ads. In these, Apple does its part as a good tag team partner to AT&T, while showing a great feature of the iPhone at the same time.
BusinessWeek also provided links to the ads. The first is the
work related one, with the second being the
social setting ad.
