One of the great excitements about the iPad bringing books to its large screen was the potential for comic books and magazines to really deliver some killer content. The 9.7" color screen could bring seriously enhanced readability as well as create a new genre of interactive graphic media.

In response to one overlooked demographic, Oceanhouse Media has launched additional iPhone and iPod touch apps featuring some beloved children's titles. And they've got their eyes set on the iPad.

Released a week ago, the three titles The Cat in the Hat, Dr. Seuss's ABC, and Dr. Seuss Camera - The Cat in the Hat Edition render beautifully on the iPhone. The former two are ebooks that offer the option of being read to by a professional narrator or reading by yourself. And both include word highlighting to improve printed word recognition as well as pan and zoom functions and background audio for affect. The camera app allows users to insert themselves into scenes from the book or even become characters such as Thing 1 and Thing 2. And according to The Loop, the developer is in the works to bring its entire library into the iPad world.

Based on the success of their How the Grinch Stole Christmas from last year, as well as the “Best Just for Fun Kids App” nomination for Grinchmas, Oceanhouse Media is pursuing a canny strategy. The release of classic Dr. Seuss books alongside apps that are related in content, such as The Cat in the Hat camera app and The Grinch camera app, helps strengthen the relationship for consumers of Oceanhouse with the beloved Dr. Seuss. A successful sale of one title almost guarantees additional purchases. And priced out in the $2.99 - $3.99 range, it's a cinch parents will be snatching these up.

While the big five major publishers and Amazon and Apple wrangle over various pricing mechanisms, Oceanhouse Media president Michel Kripalani isn't wasting any time gearing up for the iPad release. As the official Dr. Seuss iPhone/iPad content developer, they've got a decent and long catalog of titles to roll out.  “We are very bullish on the outlook of interactive book titles on the iPad," he told The Loop. And he has every reason to be. Consider a little going-off-to-college gift of an iPad with Oh, The Places You'll Go already loaded, and you can begin to see where this is going.