Pokemon iPhone App Confirmed for Japan

The unthinkable has happened. An affiliate of Nintendo has confirmed that they are currently developing a Pokemon-based app for the iPhone. Those adorable pocket monsters will be available on the Japanese App Store this Summer. Is this an innocuous move by Nintendo to make a few extra bucks? Or does it signal something more meaningful?
The app is called Pokemon Say Tap, and is essentially a very light rhythm game with some Pokemon overtones. Players will attempt to tap on trading cards of pokemon during the Pokemon theme song. We can only assume this means the version of the theme song where they individually name all of the Pokemon.
It's a little bit hard to believe this is even happening. Nintendo has been resolute through its history that its properties should never end up on a competing piece of hardware. Seeing as how the iPhone is currently trouncing Nintendo's "3DS" handheld console, it's surprising that they'd offer up one of their most popular series like this.
However, this could simply be an advertising play for Nintendo. This is very far from a full, true Pokemon game on the iPhone. Nintendo could simply be trying to whet the appetites of iPhone games to encourage them to come home to Nintendo for some true Pokemon action.
We'll be watching this one closely. Pokemon Say Tap is also due to release on Android.
brandonwalkermedia
July 05, 2011 at 3:07pm
Soon the day i can play Pokemon without having to do what my friends have done to play them (jailbreaking) i would get a Japan account just to get it to!
CCardarelli
July 05, 2011 at 2:50pm
I kinda have to disagree with the iPhone trouncing the 3DS, it's a different market that eats into Nintendo's margin. Sure, obviously the iPhone is going to be more wildly succesful, but was the average joe who has maybe a handful of game apps on their phone Nintendo's target? Not really.
Yes, they're going to cut further into Nintendo's margin, and yes, the 3DS has underperformed so far, but that's almost like saying a synthesizer that can emulate a guitar that is wildly popular is doing well while a signature Gibson guitar is currently floundering. Sure they can both do a similar thing, but they're not exactly built with the same purpose.
And just like I prefer my guitar, I prefer my dedicated gaming handhelds, though admittedly, I do not own a 3DS yet.
BUT MORE RELEVANT: YAY POKEMON
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