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Verizon executives have steadfastly refused to jump into a price war with rivals AT&T, Sprint and T-Mobile, but we can't help but think the carrier is feeling the pressure with its latest plans that offer more of... well, everything.
Verizon Wireless launched new "More Everything" plans on Thursday, and although the reconfigured service doesn't offer any significant price drops compared to the competition, existing customers will benefit just the same.
Starting at $45 per month for a single device with unlimited talk, text and one shareable pool of data, More Everything effectively doubles the amount of data for certain plans, and even slices a few bucks off the service for Verizon Edge early upgrade customers.
While AT&T, Sprint and T-Mobile US spar over the actual cost of the service, Verizon's More Everything focuses on perks instead -- such as double bandwidth in many cities around the country, and 25GB of cloud storage now included free of charge.
More Everything customers can add up to 10 devices such as smartphones, tablets or mobile hotspots, and Wi-Fi capable devices can use their personal hotspot feature at no additional cost.
For those with loved ones overseas, the more compelling new feature is likely to be unlimited international messaging, which is now included standard with all More Everything plans.
Verizon More Everything plans are now available to new and existing customers, with the latter automatically being bumped up to the latest plans at no extra cost.
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