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Macworld 2012

admob

Citing Lack of Interest, Apple Pulls iAds from iOS Apps for Kids

Posted 05/11/2011 at 5:21am | by J.R. Bookwalter

iOS developers currently reaping the rewards of Apple’s iAd platform have apparently lost at least one target audience: Children. A new report claims that Apple has quietly removed iAds from all apps aimed at the little ones, citing “a lack of interest from advertisers.”

»Read More

Yahoo CEO Says Apple's iAds "Will Fall Apart"

Posted 09/16/2010 at 8:43am | by J Keirn-Swanson

1

Comment

One of Steve Jobs' tentpoles appears to be a bit shaky right now. We'll admit, we were a bit unsure when we first heard of iAds too. Would Apple be as controlling over the content and as capricious in their ad acceptance and rejection as they had been at the App Store? This would be a test.

»Read More

AdMob Claims 57 Percent of iOS Devices from Outside of U.S.

Posted 07/01/2010 at 5:27am | by J.R. Bookwalter

1

Comment

The latest data from mobile ad agency AdMob is in, and it contains some surprising information -- including that 57 percent of the 44 million unique iOS-based devices tracked are from outside of Apple’s home turf.

»Read More

Admob CEO Issues Words On Apple Analytics

Posted 06/09/2010 at 7:19pm | by Matthew Tilmann

2

Comments

And he's not exactly happy about Apple's new developer agreement…

»Read More

Google’s AdMob Unveils iPhone OS SDK

Posted 06/03/2010 at 5:08am | by J.R. Bookwalter

0

Comments

Not one to blink in the face of the oncoming freight train known as Apple’s iAd platform, the now Google-owned AdMob is stepping up its efforts to play nice with Cupertino’s hardware with the release of a new SDK for their mobile advertising service.

»Read More

Google Planning On Taking On Government If AdMob Deal Gets Blocked

Posted 05/18/2010 at 5:56pm | by Matthew Tilmann

1

Comment

Schmidt & Co are planning on putting up their dukes if their AdMob deal gets blocked, saying AdMob is at a "significant disadvantage" when it comes to competing with Apple.

»Read More

Apple May Introduce “iAd” Platform on Thursday, Google Sweats AdMob Approval

Posted 04/07/2010 at 6:09am | by J.R. Bookwalter

0

Comments

Apple is rumored to make “iAd” part of its iPhone OS 4.0 preview on Thursday, while Google appears to be sweating out approval of its AdMob acquisition.

»Read More

Apple vs. Google: It’s (Getting) Personal

Posted 03/15/2010 at 5:12am | by J.R. Bookwalter

16

Comments

Much has been written about the escalating rivalry between Apple and Google, but over the weekend, none other than The New York Times laid out a timeline of the spat -- and it’s getting personal.

»Read More

AdMob Survey Finds iPad Purchase Plans “Sluggish”

Posted 02/25/2010 at 7:36am | by J.R. Bookwalter

4

Comments

Only days after a different survey found that iPad pre-purchase intent is higher than for the original iPhone in 2007, one survey claims that only one in six iPhone owners actually intend to buy the new device.

»Read More

78 Million iPhone OS Devices: Where Are They?

Posted 12/18/2009 at 10:49am | by J.R. Bookwalter

10

Comments

It’s probably a given that Apple’s iPhone is the most popular in the United States, where the handset first launch in June, 2007. But that’s not where Apple’s market share is growing the most, especially in the near future.

»Read More

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