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Macworld 2012

ads

Apple Focuses On The Magic With Pair of New TV Commercials

Posted 07/11/2011 at 4:08am | by J.R. Bookwalter

Over the weekend, Apple pushed out a new pair of TV commercials for the iPhone, both aimed at captivating potential customers with “gee whiz” technology features built right into the iconic handset -- AirPlay and FaceTime.

»Read More

Love Those Old Mac vs. PC Commercials? Watch Them All Again!

Posted 05/06/2011 at 4:42am | by J.R. Bookwalter

2

Comments

Remember not so long ago when Apple’s television commercials focused on actual people to sell their products, rather than letting the products pretty much sell themselves? Now you can revisit those glorious Mac vs. PC days with a collection of all 66 commercials in one place.

»Read More

New Apple "iPad Is Amazing" Ad Highlights iOS 4.2 Features

Posted 12/01/2010 at 7:17pm | by Matthew Tilmann

0

Comments

Apple's pulled the wool off yet another iPad commercial being touted, "iPad Is Amazing," and it highlights all the latest and greatest features of iOS 4.2, such as AirPrint, AirPlay, multitasking, and folders. If you haven't seen it yet, read on to see the ad for yourself!

»Read More

iPad Ads Even More Profitable Than iPhone Ads

Posted 08/02/2010 at 10:08am | by Ambika Subramony

0

Comments

Think the iPhone is the best platform for mobile advertising? Think again. According to mobile ad network Mobclix, statistics show that despite the relatively smaller market the iPad is a more lucrative marketing platform than the iPhone. Their studies point out that the eCPM, or effective cost per thousand impressions, of iPad apps is about five times higher than for iPhone apps. It’s a number calculated by dividing an advertisers total earnings from an ad by the total number of impressions in thousands.

»Read More

Apple Clarifies iAd Tracking

Posted 07/20/2010 at 9:09am | by Cory Bohon

0

Comments

After Representatives Joe Barton (R-Texas) and Edward J. Markey (D-Mass.) sent a letter to Steve Jobs asking to explain iAd tracking, Apple's general counsel, Bruce Sewell, responded with a hand delivered letter. The original letter was sparked by Apple's location-tracking wording in the recent iTunes update.

»Read More

Apple Pulls the Plug on the "Get a Mac" Ad Campaigns

Posted 05/21/2010 at 9:40am | by Florence Ion

2

Comments

Those "Get a Mac" advertisements you love so much? Yeah, they're gone forever.

»Read More

Re-create the "Get a Mac" Ads with Cutouts

Posted 04/27/2010 at 12:00pm | by Cory Bohon

0

Comments

Justin Long may have said it could be over, but now you can relive all of the "Get a Mac" advertisements by downloading and printing out your own Mac and PC.

»Read More

AT&T Responds to Verizon Ads

Posted 11/13/2009 at 3:51pm | by Brian Proffit

6

Comments

In a rare move, AT&T has posted an official response to Verizon’s ads on their website. The ads show U.S. maps covered in red for Verizon’s coverage, and another with scattered spots of blue for AT&T’s coverage.

»Read More

New "Get a Mac" Ads Take Aim at Windows 7

Posted 10/23/2009 at 8:54am | by Roberto Baldwin

3

Comments

You didn't think Apple would let the Windows 7 launch day go by without taking a few jabs at the company did you?

»Read More

The Worst Idea Ever? Ad Supported OS.

Posted 10/22/2009 at 6:50pm | by J Keirn-Swanson

7

Comments

You know how annoying online ads are? There are pop-ups, pop-unders, page takeovers, little boxes that suddenly burst into sound if you roll your mouse over them, and links that pop up little dialog balloon ads in the midst of an article.

Child's play. With Apple's latest patent application, Steve Jobs might be in the running for most hated man ever.

»Read More

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