Poor Samsung. Some of their marketing attempts backfire spectacularly, especially when they attempt to court celebrities. Not long ago we saw how Ellen DeGeneres was using her iPhone backstage despite her highly televised Samsung selfie at the Oscars, and now we find (via 9to5Mac) that LeBron James, Samsung's spokesman for its Galaxy Note line, fire off a tweet expressing his anguish that the phone erased all his data.
Exactly one month ago, we covered a wild lawsuit in Germany brought by a patent troll for the hefty sum of just over $2 billion. A few days ago, Germany swatted the trolls out of court. Meanwhile, after Samsung was found guilty of releasing confidential Apple documents, its is back in court with some new twists.
On Steve Jobs' birthday last week, Tim Cook tweeted a remembrance of his friend and mentor that summed up Steve's genius in just a few words: "Details matter, it’s worth waiting to get it right."
Meanwhile, a few thousand miles away Samsung was getting ready to announce its newest "next big things," the Galaxy S5, along with a couple of Galaxy Gears, a fitness tracker and some refinements to its TouchWiz interface.
The overlapping dates were a happy coincidence. The choice of quote was not. Cook was sending a message to anyone criticizing Apple for bringing up the rear in the smartwatch race: Slow and steady is how we win.
I could write a month's worth of columns on my distaste for Samsung. From its petty Apple-bashing ads to its shameless and slavish implementation of every good idea it sees, Samsung is unapologetically unoriginal, slapping its name on anything it thinks can make a buck. Many of its products have no discernible value, often created to fill a seemingly underserved niche and sold to unsuspecting consumers who think they're getting something better than they are: cheap, compromised smartphones with crippled processors, low-resolution screens, and tiny batteries that force consumers into decisions they regret for the majority of their 24-month contract.
Samsung's on the verge of releasing its newest smartphone, and Apple aficionados might find that some of its rumored features sound a little familiar. As SamMobile reports (via 9to5Mac), the Galaxy S5 (if that's not similar enough for you) will embed a fingerprint sensor in the device's home button, much as with the iPhone 5s. That's a stark departure from earlier rumors that the sensor would be embedded in the screen itself.
A few days ago, Google and Samsung announced a surprising 10-year global patent licensing agreement. Mostly it was surprising because Samsung suing Google for patent infringement is about as likely as you suing your parents for patent infringement. So why bother? To attempt to make Apple look bad, and thereby prove the point that nothing is going to change anytime soon.
As the calendar year draws to a close and Apple's legal department continues to prep for another big California courtroom clash with Samsung next March, several smaller Cupertino lawsuits are being wrapped up around the globe. Will Samsung get any home court advantage in its request to ban Apple products in South Korea? Can one New Zealand man hold off the crushing weight of Apple's lawyers to protect his invention?
Samsung already has a reputation for riding Apple's coattails when it comes to design, and now The Information is claiming (via AppleInsider) that the Korean tech giant has nabbed Tim Gudgel to design its own retail stores. Gudgel had formerly worked for Apple for almost six years according to his LinkedIn page, and The Information's two sources note that Gudgel will be working with Samsung to design stores as a part of Samsung's "deeper investment in U.S. retail."
The long-running legal battle between Samsung and Apple over patents has sometimes been seen as a battle between two countries, with the United States in one corner and South Korea in the other, each looking out for the interests of their own companies. But as MacRumors reports (via Reuters), a South Korean judge toppled that perception by dismissing a lawsuit put forth by Samsung arguing that Apple had infringed on three of its patents.