We all know Apple is a valuable brand, but lately that value has started to reach some otherworldly heights. That especially rang true yesterday when Apple's market cap reached an all-time high of $663.2 billion, a number that's so up there that Bloomberg says it makes Apple worth more than the entire Russian stock market.
Big is in at Apple. We already know that's true for the iPhone based on all the rumors surrounding the 4.7- and 5.5-inch models that are expected to hit shelves later this year, but now Bloomberg is reporting that we'll see a 12.9-inch iPad sometime in early 2015. Naturally, the sources "asked not to be identified because the details aren’t public."
Anyone who's ever tracked an online iPhone order has probably seen their device ship from Shenzhen, China and make its way around the globe — but have you ever wondered how Apple manages millions of them at once?
In case you had any doubts that Apple is trying to adjust itself to the changing smartphone market, consider this--Bloomberg is reporting that Apple may soon start accepting trade-ins for iPhone 4 and 4s units at its retail locations in an attempt to get users to upgrade to the newer models. The actual trade-in program will allegedly be run by Brightstar Corp, which already handles trade-ins for T-Mobile and AT&T.
Sure, Samsung has been in the wristwatch business for years, but they haven't exactly had any better luck making them smarter than anyone else. Feeling a little pressure from those Apple rumors, are we?
Like something out of a classic George A. Romero zombie movie, rumors of Apple's so-called "iWatch" keep lumbering forward in search of human flesh. (Okay, maybe not that last part, but they are in search of deep profit margins.)
Apple's tiny black media streamer is woefully underpowered when it comes to third-party content providers compared to the likes of Roku, but a new report claims at least one cable heavyweight may be coming to the Apple TV this year.