It's hard not to notice the aggressive tactics T-Mobile US has been using to grab customers from its rivals over the last year, but once they've jumped ship, do they stay put? A new survey paints a pretty clear picture.
No, that's not a typo: Sprint has actually introduced a new plan called "Framily" that allows up to 10 friends and family to share a single account, and it's headed to the company's retail stores this Friday.
T-Mobile US may find itself becoming a victim of its own success, as rival Sprint is apparently eyeballing a potential acquisition of the fourth-placed carrier only months after both companies sealed their own deals.
Say what you want about T-Mobile's "Uncarrier" initiative, but it's starting to produce a ripple effect cross the entire wireless industry -- with the latest benefitting AT&T customers looking to free themselves from contracts.
Do cell phones have the right to be free from their SIM-locked shackles? The new chairman of the FCC appears to think so, and he's letting wireless carriers know that their old-school way of thinking won't be tolerated anymore.
T-Mobile's U.S. division has been shaking up the wireless industry in recent months, but is any of this change having a real effect on its bottom line? Thanks largely to the iPhone, all signs point to yes.