The arrival of a new Apple television commercial is always cause for celebration (with the possible exception of those recent "Mac Guy" spots), and this week brings yet another focused on the iPad experience.
Actor John Malkovich may not be the next actor you’d expect to see in a pair of Apple commercials following in the footsteps of Samuel L. Jackson and Zooey Deschanel, but that’s exactly who you’ll find discussing “Life” and “Joke” with Siri next.
The folks in Cupertino clearly believe that Siri is the future, and to prove it they’ve made it the focus of their iPhone 4S television commercials thus far -- not much of a surprise, considering it’s harder to sell improved specs to the general public. (Never mind that Android-based devices continue to try that approach.) Apple continues the same approach with two new commercials.
With the Christmas holiday now less than a week away, Apple has pushed out the latest in their iPhone 4S television ads -- and it features an iconic character getting through a busy night with the help of the iconic handset’s latest “wow” feature.
Yet another new Apple television commercial popped up on Sunday as much of the U.S. was basked in the warm glow of a summer heat wave. Once again, the iPad 2 was the star of the show, but the tablet also gave a clever nod back to where it all started as well.