Public service announcements, by their inherently important nature, aren't really meant to entertain. Whether it's Pee-wee Herman letting us know about the dangers of crack, or Ted Danson getting real about seabed trawling, the message's tone is often dry and deadly serious. Last year, Metro Trains of Melbourne, Australia took a different approach by creating the wildly successful and dark-humored "Dumb Ways to Die." By transitioning the campaign to the iOS world, it's only taken on an even greater layer of absurdity.
An elevator pitch is one of the hallmarks of any startup. The idea is simple: a short summary is used to completely encompass and define a person, product, service, brand or omnidimensional galactic consciousness in the time it would take to ride an elevator. Whether it be in the entertainment industry, where every venti latte comes with a killer coming of age screenplay, or a closed door meeting with engineers, organizing those thoughts on any brand new idea can be difficult. Elevatr hopes to be the service that takes your dream and makes it a reality.
The hipster dividing wall has gone up. Some are playing saws in the analog camp, while the collective consciousness of my generation has just discovered deeper cuts of the New Wave era and have very important words and opinions about David Byrne that they'd like you to hear about. Listen, electronic music isn't for everyone. If you're building out your own tunes, you've got a number of standard interfaces, and your Abletons and Reasons are good at what they do for a reason. Still, considering electronic music doesn't have to be constructed in any particular fashion, it's surprising there are so few people out there playing with the process. This is where Musyc comes in.
In the shadow of the dearly departed Skyview Drive-In Theater, Santa Cruz's weekend flea market was another bit of my youth's paradise. Between all of the horrendous and delicious fried foods, and the empty promises of a vegetable chopper destined to make your life more convenient, the true prize would always lay between plastic, cardboard and twist-ties. Some would call them Hero Rangers, Adventure Turtles, or even Chopper Rats from Pluto, but despite their off-color paint jobs, they often could provide as much enjoyment as their copyrighted cousins. Knock-offs are what make budget-conscious world go round, and the iOS ecosystem is hardly different.
Summer is rapidly approaching, and with that comes the burden of moving. Whether your family is expanding and needing more space, college kids are returning home, or you're a young urban professional fearful that your roommate is trying to cook you into a stew, we all get locational angst. With all of the sketchy services out there, it can be exceptionally difficult to find the living situation that works for you. Well, be bound by Craigslist and its Machiavellian promise no longer.
From the handy to the hobbyist, the internet contains a vast and endless ocean of schematics and projects for all skill levels to occupy time, gussy up homes, and improve lives. While there are many hubs out there to hone your skills, Instructables is simply the most all-encompassing DIY site you'll find. Whether it's cooking homemade "Sweet Tarts" or building a vintage bookshelf, there are detailed instructions to get you from start to finish. However, sometimes you need to have that guide right by your side, and that's why the iPhone app is highlighted for this week's Free App Friday.
Kids today have no idea how good they've got it. Long before Skylanders entered their Portal of Power, when the monsters in your pocket came from Matchbox, the only options for peculiar pets came in the form of an iguana or granite. This all changed with the arrival of the Tamagotchi, the first digital pet to catch on in the US. Like all fads among children, the Tamagotchi would experience a meteoric rise, create controversy amongst adults, and then eventually go the way of the pog. However, the Tamagotchi's legacy isn't forgotten, and in fact is celebrated with perfect emulation in Tamagotchi L.i.f.e.
Every Free App Friday we bring you a nuanced look at some of the best and brightest free content available in the App Store. This week, however, we're going to take a look at some smaller apps you might have missed over the past few months. While these offerings may be bite-sized, we still think they're worth sinking your teeth into.
Did you know that the print version of TV Guide still exists? When I was a child, this was one of those mythic publications that sat on grocery store checkout aisles next to the tabloids as a bastion of sanity. When I'd visit my grandparents, the weekly guide would be stuffed into my grandmother's chair in the pocket reserved usually only for crossword puzzles and word searches. Later on in my youth, the TV Guide channel's rolling parade of listings probably took a few hours of my time that could've been spent learning a foreign language. Though both of these institutional pillars still exist, the days of charts and grids are behind us, and the TV Guide has finally hit the 21st century.
Trivia contests are one of those things for which most people feel like they have expertise in at least a single category. It is soul-crushing to realize that as much as you think you know something, there's someone at the pub quiz who likely spent at least two semesters on the topic, and then they proceed to crush you beneath their boots. Embracing humility, nothing will more rapidly prepare you to accept your mortal insignificance before the cosmos than your first encounter with 94 Seconds by Scimob.