For all intents and purposes, the Macworld/iWorld Expo — the publicly open Apple trade event held each spring — is no more. IDG, Macworld's publisher, announced this morning that the event was on hiatus, and that the show planned for 2015 in San Francisco would not take place.
CES is a fading memory, and Macworld Expo is right around the corner. So how do the two events stack up? CES is larger, both in terms of physical size, attendance (upwards of 170,000 people attended the show), and media coverage.
So what's a Macworld Expo to do? Even though Macworld Expo wins at its depth of Apple coverage -- which is huge -- the two events are running neck-and-neck in the "being overshadowed by looming Apple announcements" department, so if Macworld Expo wants to compete with -- and exceed -- CES, they're going to have to dig deep, and up their game.