Interest in the upcoming Apple Watch continues to build, according to research firm UBS, which recently gathered data from 4,000 people across four different countries regarding the device. Now, at last, they've delivered a figure regarding what we can expect from sales of the product: around 10 percent of consumers are "very likely" to buy a smartwatch within the next year.
Analysts seem to be perpetually disappointed no matter how many sales records Apple breaks, but the company’s market value has steadily climbed over the last year. Today, just before the markets closed, Apple’s stock (AAPL) price passed $600 USD for the first time since November 2012, and it closed the day out at $600.96. The price has since hit $602.50 in after hours trading.