Apple has heard all of the complaints about Apple Maps, and it wants to make it better. It's so keen on this, in fact, that 9to5Mac reports that the Cupertino company's allegedly beefing it up in time for iOS 8 to such a point that it should handily rival Google Maps for data supremacy. And thanks to its recent acquisitions of smaller companies like BroadMap, Embark, and HopStop, it might be able to pull it off.
Apple clearly wants to improve its much-maligned Maps app, and it's apparently drawing from its vast financial resources to take the shortest route to improvement possible. How? It's trying to buy everyone who does it better (apart, of course, from Google). As Bloomberg reports, Apple acquired data firm Locationary this morning, and now word just came in that it's also planning to acquire the transit app HopStop.
Initially pronounced the best mobile mapping solution on the planet, the reimagined iOS 6 Maps has become a PR disaster for Apple, leading CEO Tim Cook to publicly apologize for the debacle. Google heard the frustrated cries of iOS users and, like a knight in shining armor, now comes riding back onto the iPhone with its own Google Maps app, a mere three months after being banished from the castle. But this isn't exactly the same app iOS users have loved since its debut in 2007.