Hollywood is a veritable poster child for Apple products, where Macs have long been favored over Windows for creative tasks from scriptwriting through post-production. While Adobe has offered solutions for the latter almost from the company’s inception, it has only recently dipped its toes into the former with the cloud-based Story.
With fast internet access and more services and even full applications moving to the cloud, it's always interesting to see how developers continue to refine and enhance their product offerings, including two from Adobe and Bitcasa.
From The Odyssey to The Avengers, stories hinge on good characters. Without heroes to care about and believable villains to vex them, plot is just a bunch of stuff that happens. Persona aims to help writers organize information about their characters while using archetypes to discover what makes them tick –– and how they can interact in dramatically juicy ways. But like a well-meaning tragic hero, Persona is undone by glaring flaws.
While stage and screenwriters can now pen their latest opus using a laptop at any Starbucks instead of being chained to a desk, the creators of Final Draft are trying to modernize the experience even further by empowering a new generation of scribes armed with only an iPad. Final Draft Writer expands on the company’s earlier Reader app, a read-only offering that disappointed many screenwriters and playwrights. With Writer, words can now flow straight out of a writer’s head and into the iPad while remaining fully compatible with Mac and PC versions.
Aspiring screenwriters and playwrights can now use the Mac App Store for procuring their favorite tool, as the number one selling scriptwriting software in the world is finally available in Apple’s storefront -- and Final Draft 8 arrives at a 20 percent discount until October 31.