Unfortunately, video gaming has a stigma attached to it in the eyes of popular culture. They see us as lazy nerds who sit around gaming all day instead of serving humanity. Well, now there's good news! You can now do both. You can sit around gaming all day while simultaneously serving your fellow man! It's called Play2Change.
Yesterday's revelation that PopCap would be debuting a new version of Plants vs Zombies exclusively in China was a bit of a surprise to us. Just a day later we're now getting word that PopCap will also be debuting a completely new service in Japan next.
We just can't seem to keep PopCap out of the news feed today. First there was the heart-warming/wrenching story of the young Make-A-Wish boy who got to make a game with PopCap. Now, PopCap has announced that they have acquired a new game studio called ZipZapPlay that specializes in making social game experiences.
4th and Battery isn't the only new casual gaming off-shoot brand that's bursting onto the App Store. Today, Capcom announced that they are forming a new brand to publish their freemium social games like Smurfs' Village and Zombie Cafe. The label will be called Beeline, and is part of Capcom's realignment intended to help the company focus more on rapidly expanding smartphone markets.