Yesterday I wrote about how Apple puts comparatively little cash into its advertising budget, and last night on Jimmy Kimmel Live!, five-year-old Arden Hayes showed us why word-of-mouth works just as well for the folks in Cupertino. During his interview, Hayes utterly devastated Sony's attempt at product placement when he expressed preference for Apple's iPad.
When is free not exactly “free”? Apparently, Apple’s iWork and iLife apps fall into this category, given that they come with one big “gotcha”: You’ll need to purchase a new Mac or iOS device to get them free, and you'll only receive the apps for that given platform. But it seems Cupertino may have left a loophole for at least three of those apps on the Mac, and our Wednesday recap explains how it works.
The banners are going up in San Francisco, and that means another Apple media event is on the way next week. Given that it's likely to the be the company's last such shindig for 2013, there's plenty of speculation and anticipation about what Cupertino has in store for us on Tuesday -- but in the meantime, let's coast into the weekend with a recap of what else is making news...
We're slowly approaching the days when our smartphones can perform just as well as any "normal" digital camera on the market, but there are still many of us that prefer the options that we can get with more specialized models. Fortunately, it appears that Sony (already known for some impressive cameras) is developing a solution for such shutterbugs. As reported by Sony Alpha Rumors (via AppleInsider), we may soon be able to attach small lens-like devices to our iOS (or Android) devices.
Seems like WWDC 2013 put the kibosh on crazy Apple smart watch rumors for a little while, but Sony is ready to stir that pot back to boiling with the introduction of its own Android-friendly wristwatch.
Sony may have been rounded criticized for announcing the PlayStation 4 without so much as a look at the hardware months ago, but they finally made good at E3, where Microsoft also pinned a price tag on the upcoming Xbox One.
Talk about perfect timing. Just days ahead of this year's WWDC, AllThingsD reported that Sony signed an agreement affirming its participation in Apple's highly anticipated free music streaming service this morning. With that signature, Apple now has the blessing of all three major record labels to proceed with the project, making it extremely likely that we'll hear an official announcement (but not a launch) at WWDC.
OK, gamers, what are your thoughts on that Xbox One? If you've seen the hardware, you already know it looks pretty huge, which has a lot of fans scratching their heads. Of course, we have yet to get a close look at Sony's upcoming PlayStation 4, but judging from a teaser video released this week, we may not have long to wait -- although it seems many game fans may choose to sit out this generation in favor of mobile devices like the iPad. Are you one of them?