First announced back in early August, the mashup between rising payment service Square and coffee giant Starbucks finally came to fruition this week, extending mobile payment options for its customers.
Love 'em or hate 'em, Starbucks is a force to be reckoned with when it comes to retail, and it's exactly what a burgeoning mobile payment provider like Square needs to rapidly accelerate its own business.
Square is on a roll with its iOS-based payment system, but much like Apple itself, the company isn’t content to rest on its previous success. Instead, they’ve introduced a new free app called Square Register with the intention of converting an iPad into a full-fledged point of sale cash register.
Mobile payments are heating up -- just as Square gets coveted space at Apple retail stores, Intuit is launching a counteroffensive by making their free GoPayment app universal, bringing payment processing to the iPad as well.